TrueFans PHYSICAL
Run this before you place the order, not after the boxes arrive. Pressing is the biggest single cheque most independent artists ever write, and the margin depends almost entirely on where you sell it — not what you charge.
The pressing
Vinyl minimums are usually 100–300.
$
$
Vinyl mastering, lacquer cutting, plating, test pressings, artwork.
$
%
What share of the run you honestly expect to sell.
Where it sells, and for how much
The same record earns wildly different money depending on the channel. The three shares should add up to 100%.
$
Your own storefront, wherever it is hosted.
%
$
Cash in hand, no shipping, no platform.
%
$
Typically 50–55% of retail.
%
Selling costs
$
$
$
%
Hosted artist storefronts take 10–15%; running your own shop is lower.
%
Tells you how long your cash is tied up.
Pressing is the biggest cheque most independent artists write. Worth a second opinion on quantity and format before the order goes in. Bring your figures and let's go through them.First call free
Book a free call